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Navigating the Marketing Maze: A Small Business Guide to Maximizing A Small Marketing Budget

Posted on Monday, March 18, 2024
By: Hailey Heimbach
Categories: General

Navigating the Marketing Maze: A Small Business Guide to Maximizing A Small Marketing Budget
Set clear marketing goals based on what you aim to achieve, such as boosting website traffic, sales, or social media presence.Capitalize on what makes your small business unique, like being family-owned or sourcing locally, to stand out without a big budget.Use online tools to track important metrics...

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Tagged:General, Information, Chamber, Tips and Tricks


5 Key Connections Every Leader Must Have in Their Professional Network

Posted on Thursday, March 7, 2024
By: Hailey Heimbach
Categories: General

5 Key Connections Every Leader Must Have in Their Professional NetworkCultivating strategic connections is crucial for leadership success, like a chessboard where every piece is key.Engaging with industry insiders provides insights and competitive edge.Mentors offer personalized advice to navigate leadership challenges.Collaborating with innovators sparks new strategies, keeping leadership...

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Tagged:General, Information, Chamber, Tips and Tricks


5 Signs You're a Community Leader

Posted on Monday, February 5, 2024
By: Hailey Heimbach
Categories: General

5 Signs You're a Community Leader
Leadership comes in many forms, from those who inspire dedication and support to those who rule through fear and intimidation. A true leader is someone who can command those under them without having to resort to extreme tactics. Many great leaders share some common traits, so work to improve these qualities in yourself to establish yourself as a leader in...

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Tagged:General, Information, Tips and Tricks


Why It's Important to Buy Local First

Posted on Tuesday, October 17, 2023
By: Hailey Heimbach
Categories: General

Why It's Important to Buy Local FirstBuy Local
When you shop local, you do far more than get the items that you want quickly and conveniently. Buying local actually stimulates the economy in our community, helps benefit local schools and charities — and it even helps the environment.

Take a look at some of the many reasons why it's important to shop and buy...

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Tagged:General, Information, Chamber, Tips and Tricks


Tip: Do you dread public speaking? Think cabbages

Posted on Wednesday, September 27, 2023
By: Hailey Heimbach
Categories: General

Tip: Do you dread public speaking? Think cabbagesSusan Cain wrote Quiet, which we think is the best book on being an introvert and celebrating it. In her recent Kindred Letters newsletter Susan shared her best tips for people who dread public speaking. And you don’t have to be an introvert to feel that way!

1. If it’s an important speech, videotape yourself first.
2....

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Tagged:General, Information, Chamber, Tips and Tricks


Tip: Procrastination and Perfectionism are bad buddies.

Posted on Monday, September 18, 2023
By: Hailey Heimbach
Categories: General

Tip: Procrastination and Perfectionism are bad buddies.When we first looked at this article, Tired of Things Not Working Your Way? Get Rid of This Thinking Pattern by Marcel Schwantes, we didn’t think it really applied to networking. When we finished it (all of 5 minutes) it seemed like good advice for people who are having a hard time getting back to face-to-face networking....

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Tagged:General, Information, Chamber, Tips and Tricks


Tip: Is it time for a Post-summer Reset?

Posted on Wednesday, September 6, 2023
By: Hailey Heimbach
Categories: General

Tip: Is it time for a Post-summer Reset?
Where was everyone this summer? Looking at social media posts most people seemed to be at the cottage, the cabin, or off to Europe in droves. Out-of-the-office memos popped up everywhere. Is this flurry of activity simply what happens when our lives take a hard-stop for two years.

Now that September is here it might be a good time to hit...

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Tagged:General, Information, Chamber, Tips and Tricks


Improve Your Leadership Skills by Thinking Differently

Posted on Tuesday, August 29, 2023
By: Hailey Heimbach
Categories: General

Improve Your Leadership Skills by Thinking DifferentlyIs your team stagnant, or is there a sense of tension in your department? It may not be "just your gut feeling," but rather an indication that your team is in a "flight or fight" mode. Today, we're looking at three distinct emotional states in the workplace, fight, flight, and flow, and the implications when leaders shift out of flow and into...

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Tagged:General, Information, Chamber, Tips and Tricks


Tactics to Turn Customers into Billboards

Posted on Tuesday, August 29, 2023
By: Hailey Heimbach
Categories: General

Tactics to Turn Customers into Billboards
As a Chamber of Commerce, our Members often ask for marketing advice. We've found that the best people to go out and advertise to small local businesses like our members are their customers. Companies in our region have a solid connection to the community, and using their successful prior business interactions is a perfect way to leverage that...

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Tagged:General, Information, Chamber, Tips and Tricks


Convert One-time Customers into Repeat Buyers

Posted on Tuesday, August 29, 2023
By: Hailey Heimbach
Categories: General

Convert One-time Customers into Repeat Buyers
One of the best ways to grow your business and increase sales is to convert one-off customers into repeat customers. You can build solid relationships with your customers by providing high-quality products and services and offering unique content or experiences that make your customers want to return for more.

Repeat customers are the...

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Tagged:General, Information, Chamber, Tips and Tricks


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TriCounty Area Chamber of Commerce

152 East High Street, Suite 200
Pottstown, PA 19464

Phone: 610.326.2900